Deep-Dive: Countries in Focus

10,000 consumers took part in our survey to understand the global consumer behaviour trends key to retail strategy. In this section we deep-dive into each of the 10 jurisdictions we surveyed to explore the political and economic climate, some key stats around income and unemployment and how all of this is affecting the retail outlook.

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The Global Consumer 2019

Surveying 10,000 consumers across 10 international markets, The DWF & Retail Week Global Consumer Report 2019 provides retailers and consumer goods businesses with critical insight into changing sentiment across the world.

Reading the Political and Economic Climate

As part of our Global Consumer 2019 series we take a look at how a booming US economy, Trump’s trade wars with the EU and China and the Brexit process will shape how consumers behave in 2019.

Interactive snapshot: consumer behaviour in 10 key global markets

Today’s global economy has given rise to increasingly global trends, consumers shopping across borders both on- and offline, and a requirement for retailers to deliver a truly global supply chain. Understanding the global consumer and what they want from retail is imperative in a rapidly internationalising sector. Scroll down to compare each market.